The protection of your privacy is very important and we have adopted the following practices to safeguard the confidentiality of your personal information.
What Information is collected?
We collect two types of information: personally identifiable information ("PII") and non-personally identifiable information ("Non-PII"), which is also referred to as aggregate and anonymous data.
What information do you gather automatically from visitors? We use your IP address (the series of numbers associated with your individual computer) to help us maintain our site and identify problems with our server. Your IP address does not disclose any personally revealing information about you.
What information will you ask me for?
When you establish an Ad Profile on the Website you will be asked for some general identifying information which will enable us to provide you with this individualized service. We gather contact information (e.g. your email address), and demographic information (e.g. city of residence or age).
While register and creating an Ad Profile, you will be given the option of creating a pseudonymous profile (username, password and personal description) where your gender is applicable. Personal information that may identify you is not permitted on your Ad Profile. Please note, you may upload photos to your Ad Profile. The type of photos you upload may clearly identify you.
How will this information be used and who has access to it?
Your Non-PII is used to personalize your experience, allow other members to find you through a search, to compose your personal profile - which is associated with a pseudonymous identity you have created - and to deliver targeted advertising and promotional offers to you from external companies that are of the highest relevance to your demographic profile. We may share some of this information for our own analysis and research purposes with our professional advisors or consultants and third party partners.
The PII we collect from you is used in the course of providing our service to you and to improve the content and functionality of our Website or customize the layout of our pages for each individual member. We may use your contact information to send you valuable updates and timely notices of promotions and mailbox status reports. We may also use your PII to send electronic mail to you, for the purpose of informing you of changes or additions to the Service, or of any HookUpDating products and services.
The PII we collect is not released to any non-affiliated third party without your prior consent except as provided below:
Credit Card Security
Advertisers and Third-Parties
We may disclose your PII to respond to law enforcement requests; or where required by applicable laws, court orders, or government regulations; or to protect against misuse or unauthorized use of our site; or to protect the personal safety or property of our users or the public (among other things, this means that if you provide false information or attempt to pose as someone else, information about you may be disclosed as part of any investigation into your actions).
Sale or Merger
We may disclose and sell PII in connection with the sale, assignment, or other transfer of the business or a portion of the business of our Website, including a corporate merger, consolidation, restructuring, sale of assets or other corporate change of our direct or indirect parent companies that affects us.
How long do you keep the information I've provided you?
We keep the information you have given us for at least as long as your Ad Profile stays active or hidden. Accessing and updating your email notification preferences, personal information and public information You have the opportunity to opt-out of certain communications and modify personal information or demographic information you have provided to us, and to hide information visible to the public users of the Website at anytime by going to the 'Settings' -> 'Notifications' section on your Ad Profile.
Please be aware that it may take several hours for any custom changes you make to take effect on the public areas of the system. Please also note that changing or deleting your information through the 'Notifications' section of the system, or opting-out of email notifications from us, will only change or delete the data in our database for the purpose of future activities and communications. These changes and deletions will not change or delete information or emails that are queued to be sent or have already been sent.
Unsolicited Contact (SPAM)
HookUpDating do not send unsolicited email at any time. Members are automatically opted in to receive email messages to the email address they register on their Ad Profile. You may opt-out of receiving email messages at any time. Any abuse or evidence of unsolicited email that appears to have been initiated from us, directly or indirectly, should be brought to the immediate attention of our compliance officer by using the Contact Form.
Do you monitor online behavior?
We treat data as an asset that must be protected against loss and unauthorized access. To safeguard the confidentiality and security of your PII, we use industry standard practices and technologies including but not limited to "firewalls", encrypted transmission via SSL (Secure Socket Layer) and strong data encryption of sensitive personal information when it is stored to disk.